Many designers take the purge-approach for each new season: start afresh, forget the old and move forward. Not so for Temperley London's Bridal collection. After all, why start from scratch when you can continue to build on what is already so popular?

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The London-based brand adds thirteen new designs to its bridal collection; in some places updating the most popular designs - ie. her Grecian, beaded Goddess gown - now with silver embellishments instead of gold - and in other places she adds in whole new styles, most notably a short, long-sleeved gown with that classic Temperley embroidery, which in white resembles royal icing. The long version of this dress is equally chic.

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Our favourite of all though was the Jules dress: a three-quarter sleeve gown with a slinky column gown underneath and a tumbling, frilled over skirt.

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