Finally a fragrance that doesn't tiptoe around its true purpose! It is all about ME… or at least it should be on your big day (and your groom too, sure...)

The famous fashion label Lanvin have launched a brand new fragrance worthy of your big day.

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Alber Elbaz and perfume designer Domitille Bertier collaborated to create a scent which is as surprising as it is original, and unique enough for a wedding.

They say it is "strong-willed, intimate and sensual without false modesty"; we say it is sweet, powerful and ever-so-slightly intoxicating.

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Top notes of mandarin and blueberry mix with tuberose and rose to finish off with an interesting liquorice twist. The result is a sophisticated scent for a bride who loves something (very) sweet.

Plus, the charming bottle - complete with a blue gem detail - makes it a wonderful 'something blue' in our book!

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ME Lanvin; Available at Harvey Nichols from 4 August 2013, nationwide from 2 September 2013; 50ml for £49.00