The best way to shop for your wedding dress? Straight from the New York runways, of course. If you're getting married in 2018 and want a dress you can guarantee not one of your girlfriends will wear or perhaps even have seen, it's time to make a beeline for Browns Bride. You're bound to find something extraordinary inside their Marylebone boutique, where many of the most exclusive, luxurious and trend-led bridal lines are available. Get ready to be wowed as we introduce you to some of the international designers they stock, all of whom are blurring the boundary between catwalk and aisle in their 2018 collections…
For the bride who… wants to satisfy her magpie-like tendencies
Zwillinger has long been the go-to for exquisite, ethereal gowns, and her designs for the Over the Rainbow collection are a case in point. Peppered with the most delicate of embellishments, including 3D flowers and cloud-like appliqué, her beautiful craftsmanship leaves potentially tricky shapes flattering. The aptly named collection showcases gowns in the palest of unicorn shades - we love this pale mint dress for a real colour statement.
For the bride who… wants to show off her figure
Renowned for figure-hugging dresses dripping with detail, 2018 will see a slight refresh for Galia Lahav. The emphasis still lies in the label's razor-sharp fit, but takes on a new Victoriana sensibility. And while plunging V-necks might look intimidating on first glance, when they're made from hide-all shimmering satin, adorned with the prettiest of botanical details and accompanied by a voluminous silver skirt, it all comes together to form one simply beautiful gown - on anyone.
For the bride who… wants a structural masterpiece
Now in their second season, the designers' bridal line continues to challenge expectations. Crafting wedding dresses totally free from glitter and sparkle, while adding angular lines (just look at that square train), their work questions and redefines what it means to be 'bridal'. And with some of the finest silhouettes in the business, the collections never fail to make an impact. The racer-back on this dress showcases the power of well-designed negative space.
For the bride who… wants to be a modern princess
Romona Keveza's Spring 2018 collection proves that 'princess' wedding dresses are still very much relevant - all they needed was a fabulous twist. With blush pink and faintly printed textiles, classically full-skirted gowns are given a hint of something less traditional. The high halter-neck on this looks ladylike, clean and modern, while its translucent, light-as-a-feather skirt has plenty of swish-appeal. This is how to do glamour the cool-girl way.
For the bride who… wants a dress no-one else will have
If you aren't already familiar with Lihi Hod, it is our pleasure to introduce you. A creator of the unexpected for alternative brides, Lihi is a young, award-winning designer, who worked alongside John Galliano at Dior before setting up her own bridal wear label. This long-sleeved dress is as likely to walk down the aisle inside a City Hall as it is to stroll across the shores of Thailand. Thick, shell-like detailing simultaneously adds structure and style, and the low back gives it just the right amount of allure.
To find out more about the best international bridal designers and find your dream dress, book an appointment at Browns Bride.