In a UK exclusive, Pronovias Atelier has opened its doors to BRIDES to reveal the creative process behind the latest collection, Atelier Pronovias 2019, specifically the Carolina dress, one of the collection’s most eye catching and labour intensive wedding dresses.
Following from the original sketch to the catwalk, Hervé Moreau, the firm’s Artistic Director, and a team of specialists create a Haute Couture collection using artisanal processes.
"When I start the collection’s creative process I search for inspiration in the things that I’m passionate about, art, nature... To design exclusive dresses that showcase the beauty of women and make them feel unique and special,” says Hervé Moreau.
For the 2019 collection, Hervé was inspired by Monet’s vibrant Impressionist rendition of the Giverny, which can be seen in the romantic and floral Caroline dress.
Featuring pearl and crystal beading and embroidering, around 405 hours went into the creation of the Caroline dress, and 15 people were involved in the design and production.
The mermaid silhouette is covered in flowers, with an average of 700 petals crafted in silk, organza and velvet that cover and hug the feminine figure, creating movement in this dress. With its illusion neckline and plunging back, this daring design also features an impressive floral train.