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Wedding Dresses

30 Years Of Jenny Packham In 30 Dresses

2018 marks the 30th anniversary of iconic bridal brand Jenny Packham. To celebrate the milestone, Brides have chosen 30 of the brands most beautiful wedding dresses

By Alyson Lowe
03 Oct 2018
In partnership with
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By Alyson Lowe


Wednesday 3 October 2018

A Jenny Packham wedding dress is as red carpet as it gets. Most often dripping with intricate embellishments and delicate embroidery, these are wedding dresses with a no-nonsense attitude to glamour. 1920s-inspired shapes are a favourite, and soft cap sleeves and unstructured hemlines – which feature heavily in the opulent yet elegant Classics Collection – are a brand signature.

Perfect for the bride who wants to blend tradition with a fashion-first edge, the brand’s bridal gowns often take inspiration from shapes, details and styles in the main Jenny Packham ready-to-wear collection, which is seen year after year on A-list celebrities at the major awards ceremonies – and, of course, on the label’s most renowned long-standing client: the Duchess of Cambridge. Liz Hurley famously wore a Jenny Packham wedding dress, as did Andy Murray’s now-wife Kim Sears for their wedding in 2015 – not to mention many a Brides magazine staffer, too. On the red carpet, Selena Gomez, Gemma Chan and Olivia Culpo have all chosen Jenny Packham ready-to-wear designs.

To commemorate its 30th anniversary, Jenny Packham is launching the Anniversary Bridal Collection, available exclusively at its London flagship boutique. The 2019 Bridal Collection will be available in stores internationally.

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From classic designs you can spot an aisle-length away, to exquisite and exciting new designs, click through the gallery to discover our 30 favourite Jenny Packham wedding dresses.

Bridal appointments are available at the Jenny Packham flagship boutique, and bookable at www.jennypackham.com Address: Jenny Packham Flagship Boutique, 3A Carlos Place, Mount Street, London, W1K 3AN

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    Dahlia, Jenny Packham 2019 Bridal Collection

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    Honour, Jenny Packham 2018 Bridal Collection

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    May, Jenny Packham 2019 Bridal Collection

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    Willow, Jenny Packham Classics

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    Destiny, Jenny Packham 2018 Bridal Collection

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    Dallas, Jenny Packham 2017 Collection

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    Lolabelle, Jenny Packham 2019 Bridal Collection

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    Alba, Jenny Packham 2019 Bridal Collection

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    Whisper, Jenny Packham 2019 Bridal Collection

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    Eden, Jenny Packham Classics

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    Awe, Jenny Packham 2018 Bridal Collection

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    Dixie, Jenny Packham 2017 Collection

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    Juniper, Jenny Packham 2019 Bridal Collection

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    Angelica, Jenny Packham 2019 Bridal Collection

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    Moonflower & Meadow, Jenny Packham 2019 Bridal Collection

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    Azalea, Jenny Packham Classics

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    Euphoria, Jenny Packham 2018 Bridal Collection

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    Taylor, Jenny Packham 2017 Collection

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    Nadia, Jenny Packham 2019 Bridal Collection

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    Rosa, Jenny Packham 2019 Bridal Collection

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    Millie, Jenny Packham 2019 Bridal Collection

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    Clare, Jenny Packham Classics

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    Apache, Jenny Packham 2017 Collection

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    Indigo & Acacia, Jenny Packham 2019 Bridal Collection

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    Nashville, Jenny Packham 2017 Collection

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    Aspen, Jenny Packham Classics

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    Crystal & Acacia, Jenny Packham 2019 Bridal Collection

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    Joy, Jenny Packham Classics

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    Carrie, Jenny Packham 2017 Collection

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    Elina, Jenny Packham 2019 Bridal Collection

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