LAST UPDATED: 5 November 2012 at 11:25am

Thank you to everyone who made our sale last Friday such a huge success! From the many designers who generously donated 20 per cent of the profits to our White Hot Hope campaign, but also to all the wonderful brides we met.

Here are a few quotes from our shoppers and sale goers:

"I just wanted to send a quick email to say how great the charity sample sale was on Friday. I had thought it might have been like that Friends episode,with a cross between a jumble sale and a scrap,but it was remarkably civilised and full of amazing dresses at exceptional prices. I am delighted to have now got a beautiful dress and at a fab price,but think that I would have been pleased to have bought a ticket even if I hadn't. I would imagine it involved a hell of a lot of organising, so thank you." - Katherine Clarke

"I just wanted to say a huge thanks to all the wonderful ladies that helped me find my perfect wedding dress at the amazing sample sale yesterday. I have been looking for a dress for a few months and have tried so many dresses on I felt like I was drowning in lace and netting. When I came to the sale on Friday I thought I knew what I wanted, I then spent the next two hours trying on various different dresses of similar style and I was about to give up and leave empty handed. Katie Thomas had been helping me towards the end of this marathon session and asked me what I like and didn't like about certain dresses I had tried on. Katie suggested a fishtail and so Katie and her colleague found me a dress to try on. At this point the time was 6.15 and my coach was leaving Victoria station at 7.00 to return to Bournemouth. Katie and her colleague chose a Benjamin Roberts dress and as soon as I put it on I realised this was the dress. A decision had been made in 5 minutes and I am so pleased. I am trying to do our wedding on a strict budget so the price tag of £500 is amazing and it feels even better that £100 of that is going to such a great charity. Katie was such a huge help and I really appreciate all her great advice and will be recommending this event to anyone else looking for their dream wedding dress." - Lisa Owers, Bournemouth

"I just wanted to congratulate you on the quality of the event you hosted last Friday. I have to admit I wasn't expecting to find my dream dress at this event, having been to a few private sale before, but I did, so thank you so very much!! Many thanks in advance, and congratulations again on your successful event!" - Estelle Marom

LAST UPDATED: 28 July 2012 at 4:20pm

Did someone say sample sale?

We did! And if you haven't already signed up to this too-hot-to-ignore event, hurry. With up to 70% off designer bridal gowns, you'd be mad not to!


The Brides super sample sale is back - and it's bigger than ever. That's right: following the runaway success of our first-ever sale, last November - where 100s of brides scoured the rails to find 'The One' - bridal's hottest event is ready to open its doors once more. And this year promises to be even better.

Top designers are giving Brides their samples and end-of-season dresses in a range of sizes for us to sell to YOU - at up to 70% off the normal price.

For one night only, the Corinthia London will be transformed into a huge bridal boutique.


Designers include Alan Hannah, Amanda Wakeley, Black Burn Bridal Couture, Benjamin Roberts, Elizabeth Avey, Emma Hunt, Freya Rose, Ian Stuart, Kate Halfpenny, Lisa Redman Lyn Ashworth, Maids to Measure, Medici, Mirror Mirror, Nicki Macfarlane, Nigel Rayment, Parham House Brides, Phillipa Lepley, Ritva Westenius, Sassi Holford, Stephanie Allin, Stewart Parvin, Teokath, The Couture Gallery, and The Vintage Wedding Dress Company.

And accessory specialists including Gillian Million, Harriet Wilde, Rachel Simpson Shoes, Rachel Trevor Morgan, Tantrums N Tiaras and HT Headwear

An amazing 20% of all product sales, as well as profits from the ticket sales, will be donated to Brides' White Hot Hope campaign in aid of Great Ormond Street Hospital Children's Charity.


When Friday 2 November 2012, 4pm-10pm

Where The Corinthia; Whitehall Place, London, SW1A 2BD;

Book it Tickets £12. Booking essential; time slots are: 4pm, 5.30pm, 7pm and 8.30pm.  Visit for tickets. For more information call Kendra Leaver on 020 7152 3361 or email