LAST UPDATED: 18th June 2013 at 11:50am
She's styled Kate Moss, Pixie Lott and Daisy Lowe - and now you can jump in the queue too! Halfpenny London's first bridal boutique is now open for business.
The Woburn Walk boutique in London's Bloomsbury is an eclectic mix of everything that makes Kate Halfpenny's aesthetic wonderful: it is edgy and elegant, stylish and special - perfect for discernible brides-to-be with a unique fashion sense.
Trendy brides will definitely want to book their appointment ASAP - but for those who can't make it over straight away, we do have images of her new collection in full here. Enjoy!
Halfpenny London; No.10 Woburn Walk, Bloomsbury, London, WC1H OJL; www.halfpennylondon.com
LAST UPDATED: 20th March 2013 at 1:20pm
She's the newlywed who had model Erin Connor as bridesmaid, and has dressed friend Kate Moss, Emilia Fox, Pixie Lott and Daisy Lowe for special occasions, but now the stylish Ms Halfpenny is about to shake up bridalwear, starting with a new boutique in Woburn Walk, Bloomsbury, that's due to open in June.
"We are in the middle of a fabulous new collection of dresses and jackets and some beautiful veils ready for the launch," she says.
"Plus we're expanding our off-the-peg collection to make it more accessible to brides with a smaller budget."
It's exciting news for women who want Kate's signature feminine look, but can't quite make the made-to-measure and the couture prices.
As well as being a creative force as a designer, Kate's got some exciting ideas that make her shop a must-visit for any bride.
"Everything you see in the shop will be for sale, from the chair you sit on in your appointment, to the incredible light fittings that we have sourced," she says. So who knows, you might find you leave with more than just a dress...
Halfpenny London; Photography by Phil Dunlop, Shot on location at The Town Hall Hotel; www.halfpennylondon.com