Ex-Gucci creative director Frida Giannini tied the knot to former Gucci CEO Patrizio di Marco in a gorgeous ceremony in Rome on Friday night. And the bride wore… Valentino!

Instagram/ Olivia Mariotti

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For the special day, the bride turned to her friends at Valentino, Maria Grazia Chiuri and Pierpaolo Piccioli, to dream up a couture gown. And boy did they make one dreamy dress!

IN PICTURES: FRIDA'S DRESS

When images of the blush pink cropped up on Instagram, a new dress obsession was born at Brides HQ. The long-sleeved barely-pink lace gown with a sheer panel revealing the bride's décolletage, is simply beautiful.

And the finishing touches didn't disappoint either. We adore Frida's braided hair do, woven with a delicate floral band and the trailing candyfloss pink ribbon on her bouquet.

The couple's daughter, Greta, wore an adorable matching pale pink dress also by Valentino.

The fashion house shared sketches of the designs via their Instagram account. How cute is this 'mini me' style?

Congratulations Frida and Patrizio!

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